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❶ Idea
Identify an opportunity
Idea statement
Initial expectations
Viability sprint
Project management
❷ Discover
Research
Identify you value goals
Understand your industry
Customer persona
Market context enquiry
Establish your IP strategy
Stakeholder and user interviews
Idea brainstorming
Value Proposition Canvas
VPC – Products and services
VPC – Gain creators
VPC – Pain relievers
VPC – Customer jobs
VPC – Value propositions
VPC – Customer segments
❸ Innovate
Impact mapping
Affinity diagram
Target audience
Technology research
Sustainability
Market context enquiry
Focus groups
❹ Evaluate
Reinforce
Competitor review
Market analysis
Risk assessment
Confirmation bias
User workshops
Product themes/types
Business Model Canvas
BMC – Key partners
BMC – Key activities
BMC – Key resources
BMC – Customer relationships
BMC – Channels
BMC – Revenue Streams
BMC – Cost structure
❺ Define
Design challenge
Design brief
Specification
Moodboard
Timeline & investment
QFD Analysis
❻ Design
Concepts
Concept brainstorming
Sketching
Mechanical concepts
Electronic concepts
Brand
Product Designs
Concept 3D CAD
Basic 2D drafting
Marketing visuals
Packaging design
Funding research
Competing product review
❼ Engineer
Optimisation
Design for manufacture
Construction CAD 2D/3D evaluation
Technology review
Materials research
Mechanical analysis
Electrical engineering
Engineering drawings
Patent documentation
Industry standards
CE mark documents
FMEA
CAD Pre-production
Record iterations and developments
❽ Develop
Prototypes
Physical model prototype
Proof of concept prototype
Presentation prototype
Functional prototype
Pre-production Prototype
Production prototype
Tests
Focus group testing
A/B testing
Fit Form Function
User testing
CE UKCA destruction testing
❾ Manufacture
Production engineering
Production 3D CAD
Production drawings
Production methods
Quality control docs
Assembly methods
PLM system
Production
Master production schedule
Routing & instructions
Packaging
MRP system
❿ Deliver
Sales
Sales forecast
Product launch costs
Market feedback
CRM system
Distribution
Marketing approach
Supply chain management
International standards
Product insurance
Customs
Main Menu
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Sample Page
❶ Idea
Menu Toggle
Identify an opportunity
Idea statement
Initial expectations
Viability sprint
Project management
❷ Discover
Menu Toggle
Research
Identify your value goals
Understand your industry
Customer persona
Market context enquiry
Establish your IP strategy
Stakeholder and user interviews
Idea brainstorming
Value Proposition Canvas
VPC – Products and services
VPC – Gain creators
VPC – Pain relievers
VPC – Customer jobs
VPC – Value propositions
VPC – Customer segments
❸ Innovate
Menu Toggle
Impact mapping
Affinity diagram
Target audience
Technology research
Sustainability
Market context enquiry
Focus groups
❹ Evaluate
Menu Toggle
Reinforce
Competitor review
Market analysis
Risk assessment
Confirmation bias
User workshops
Product themes/types
MVP
Business Model Canvas
BMC – Key partners
BMC – Key activities
BMC – Key resources
BMC – Customer relationships
BMC – Distribution Channels
BMC – Revenue Streams
BMC – Cost structure
❺ Define
Menu Toggle
Design challenge
Design brief
Specification
Moodboard
Timeline & investment
QFD Analysis
❻ Design
Menu Toggle
Concepts
Concept brainstorming
Sketching
Mechanical concepts
Electronic concepts
Brand
Product Designs
Concept 3D CAD
Basic 2D drafting
Marketing visuals
Packaging design
Funding research
Competing product review
❼ Engineer
Menu Toggle
Optimisation
Design for manufacture
Construction CAD 2D/3D evaluation
Technology review
Materials research
Mechanical analysis
Electrical engineering
Engineering drawings
Patent documentation
Industry standards
FMEA
CE mark documents
CAD Pre-production
Record iterations and developments
❽ Develop
Menu Toggle
Prototypes
Physical model prototype
Proof of concept prototype
Presentation prototype
Functional prototype
Pre-production Prototype
Production prototype
Tests
Focus group testing
A/B testing
Fit Form Function
User testing
CE UKCA destruction testing
❾ Manufacture
Menu Toggle
Production engineering
Production 3D CAD
Production drawings
Production methods
Quality control docs
Assembly methods
PLM system
Production
Master production schedule
Routing & instructions
Packaging
MRP system
❿ Deliver
Menu Toggle
Sales
Sales forecast
Product launch costs
Market feedback
CRM system
Distribution
Marketing approach
Supply chain management
International standards
Product insurance
Customs
Home
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About
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